“If you’re creative and want to build a business around your talents, then you have to read Kristen’s new book. It provides a clear path for taking your talent and turning it into a full-time career.”
—Dan Schwabel, author of Me 2.0: Build a Powerful Brand to Achieve Career Success
“Kristen Fischer’s book is crammed with practical, road-tested tips, strategies, and real-world examples for creating a successful solo business. If you want to start earning more doing the work you love for clients who truly value your worth, read and apply the information in this wonderful guide.”
—Ed Gandia, coauthor of The Wealthy Freelancer, founder of the International Freelancers Academy
“Kristen has written an essential and timeless knowledge resource for the freelancing community.”
—Von Glitschka, illustrative designer, author of Vector Basic Training
Too many creative professionals focus too much on their artistic abilities and too little on their business interests. In When Talent Isn’t Enough, self-employed copywriter and journalist Kristen Fischer offers powerful strategies and practical stories from some of today’s most prominent creative leaders to help you thrive while selfemployed.
The result: an easy-to-read guide that covers all aspects of launching and managing a successful business for any creative entrepreneur or solo practitioner.
When Talent Isn’t Enough offers extensive, practical, and easy-to-apply business advice for writers, designers, and other self-employed creatives who want to:
• Select a viable business model
• Market themselves alongside seasoned pros, in-house talent, and established agencies
• Understand the legalities of doing business
• Overcome challenging situations with clients
• Embrace self-promotion as a solo professional
• Cultivate lasting client partnerships
• Improve their innate abilities and expand on their skill sets
• Run a profitable, fulfilling business
When Talent Isn’t Enough provides the foundation that any writer, designer, illustrator, or Web developer needs to create lasting success as an entrepreneur.
Kristen Fischer has run her own copywriting business for more than seven years. She is the author of three books and has written for publications including Writer’s Digest, Creative Business, HOW Design, and MediaBistro. She is also a Certified Professional Resume Writer (CPRW). Fischer is a graduate of the Richard Stockton College of New Jersey, and currently lives at the Jersey Shore with her husband.